房地產企業(yè)施工階段對項目管理方優(yōu)選機制的研究
發(fā)布時間：2018-10-20 07:50
【摘要】：伴隨著我國改革開放政策的不斷深入，我國的房地產企業(yè)迎來了自2008年至今以來的高投資回報率時代，房地產行業(yè)發(fā)展所帶來的國民經濟效益也是顯而易見。但是，隨著市場的日漸飽和以及國家各種宏觀調控政策的頒布，房地產企業(yè)仍想保持以往的高收益也并非易事。所以，如何在保證工程質量的前提下，節(jié)約投資成本成為了各大房地產企業(yè)近些年來研究的重點問題。 本文引入委托代理、納什均衡、激勵機制等相關理論，，試圖通過建議房地產企業(yè)聘請專業(yè)的項目管理公司來管理施工階段的造價問題，以達到委托人與代理人雙贏的工程項目造價控制結果。 此外，通過本人所就職的房地產公司一個真實的施工階段造價控制案例，系統(tǒng)且全面的論述了本文所研究并予以探索的造價控制方法完全具有現(xiàn)實可行性，并且可以最終達到增加房地產企業(yè)收益的最終目標。 由于個人能力有限，且研究對象及研究內容的具有局限性，因此，研究成果并不全面，研究深度也未達到理想程度。本論文只求對施工過程中造價控制的研究起到拋磚引玉的作用，希望能對我國施工階段造價控制模式的研究有參考借鑒的價值。
[Abstract]:With the deepening of China's reform and opening policy, the real estate enterprises in our country have ushered in the era of high rate of return on investment since 2008, and the national economic benefits brought by the development of real estate industry are also obvious. However, with the increasing saturation of the market and the promulgation of various macroeconomic control policies, it is not easy for real estate companies to maintain the high returns in the past. Therefore, how to save the investment cost under the premise of ensuring the project quality has become the key problem of the real estate enterprises in recent years. This paper introduces principal-agent, Nash equilibrium, incentive mechanism and other relevant theories, trying to propose real estate enterprises to hire professional project management companies to manage the cost of the construction phase. In order to achieve a win-win client and agent engineering project cost control results. In addition, through the real estate company I work for a real construction stage of cost control case, a systematic and comprehensive discussion of the research and exploration of the cost control method has full practical feasibility. And can finally achieve the ultimate goal of increasing the income of real estate enterprises. Because of the limited ability of individual and the limitation of the research object and research content, the research results are not comprehensive and the research depth is not up to the ideal level. The purpose of this paper is to provide a valuable reference for the study of the cost control in the construction process in our country.
【學位授予單位】：北京建筑大學
【學位級別】：碩士
【學位授予年份】：2013
【分類號】：F299.23;F224.32
本文編號：2282519
[Abstract]:With the deepening of China's reform and opening policy, the real estate enterprises in our country have ushered in the era of high rate of return on investment since 2008, and the national economic benefits brought by the development of real estate industry are also obvious. However, with the increasing saturation of the market and the promulgation of various macroeconomic control policies, it is not easy for real estate companies to maintain the high returns in the past. Therefore, how to save the investment cost under the premise of ensuring the project quality has become the key problem of the real estate enterprises in recent years. This paper introduces principal-agent, Nash equilibrium, incentive mechanism and other relevant theories, trying to propose real estate enterprises to hire professional project management companies to manage the cost of the construction phase. In order to achieve a win-win client and agent engineering project cost control results. In addition, through the real estate company I work for a real construction stage of cost control case, a systematic and comprehensive discussion of the research and exploration of the cost control method has full practical feasibility. And can finally achieve the ultimate goal of increasing the income of real estate enterprises. Because of the limited ability of individual and the limitation of the research object and research content, the research results are not comprehensive and the research depth is not up to the ideal level. The purpose of this paper is to provide a valuable reference for the study of the cost control in the construction process in our country.
【學位授予單位】：北京建筑大學
【學位級別】：碩士
【學位授予年份】：2013
【分類號】：F299.23;F224.32
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本文編號：2282519
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