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經(jīng)銷權(quán)研究

發(fā)布時(shí)間:2018-05-03 06:14

  本文選題:生產(chǎn)商 + 供應(yīng)商。 參考:《湖南大學(xué)》2013年碩士論文


【摘要】:經(jīng)銷制度在我國市場經(jīng)濟(jì)中有著非常重要的地位,但是經(jīng)銷權(quán)和經(jīng)銷合同卻一直處在法律的空白地帶,沒有受到法律應(yīng)有的保護(hù),這無論對合同當(dāng)事人還是對我國的市場經(jīng)濟(jì)的發(fā)展都是不利的。經(jīng)銷權(quán)是生產(chǎn)商或供貨商委托授權(quán)經(jīng)銷商,經(jīng)銷商因此享有在特定期間、特定區(qū)域代理銷售特定產(chǎn)品或服務(wù)的權(quán)利。也就是說,經(jīng)銷權(quán)的概念與特定期間、特定區(qū)域、特定商品以及代理銷售等要素有關(guān)。同時(shí),經(jīng)銷權(quán)的法律關(guān)系比較復(fù)雜,涉及到委托授權(quán)、買賣合同、銷售代理、知識產(chǎn)權(quán)和侵權(quán)、壟斷和不正當(dāng)競爭以及商事習(xí)慣等法律規(guī)范。經(jīng)銷合同是生產(chǎn)商或供應(yīng)商與代理經(jīng)銷商為了各自利益而為之的合同行為,它包括了代理經(jīng)銷商的產(chǎn)品購買權(quán)和代理銷售權(quán),經(jīng)銷合同是買賣合同和代理銷售合同的前提,而買賣合同和代理銷售合同又是經(jīng)銷合同的實(shí)現(xiàn)。經(jīng)銷合同也是經(jīng)銷權(quán)產(chǎn)生的主要依據(jù)之一。除此之外,經(jīng)銷權(quán)的產(chǎn)生還有法律依據(jù)以及章程依據(jù)。究其實(shí)質(zhì),經(jīng)銷權(quán)主要體現(xiàn)的是代理法律關(guān)系,是經(jīng)銷商以明示方式代理被代理人產(chǎn)品的一種代理形式,具有專屬性和人合性。經(jīng)銷權(quán)的取得可以是原始取得和繼受取得。所謂原始取得,即代理經(jīng)銷商通過生產(chǎn)商直接授權(quán)而取得經(jīng)銷權(quán)的方式,而繼受取得意味著經(jīng)銷商通過上級代理經(jīng)銷商轉(zhuǎn)授權(quán)而獲得經(jīng)銷權(quán)的方式。經(jīng)銷權(quán)因標(biāo)準(zhǔn)不同而分類不同。經(jīng)銷權(quán)的內(nèi)容主要包括產(chǎn)品購買權(quán)、一定范圍的定價(jià)權(quán)、最低代理銷售任務(wù)、促銷和廣告、產(chǎn)品的售后服務(wù)以及權(quán)利續(xù)期等。代理經(jīng)銷商是經(jīng)銷權(quán)的主體,享有權(quán)利但也要履行相應(yīng)的義務(wù)。特別是在行使經(jīng)銷權(quán)時(shí),經(jīng)銷商應(yīng)當(dāng)誠信、合法、遵約、正當(dāng),,不得濫用經(jīng)銷權(quán),否則要承擔(dān)違信責(zé)任。而對經(jīng)銷權(quán)的保護(hù),合理的法律構(gòu)架是很有必要的,主要體現(xiàn)在立法示范、合同預(yù)期、司法確權(quán),同時(shí),與此對應(yīng)的配套制度也是不可或缺。
[Abstract]:The distribution system has a very important position in the market economy of our country, but the right of sale and the distribution contract have always been in the blank zone of the law and have not been protected by the law. This is unfavorable to the development of the market economy of our country. The right of sale is authorized by the manufacturer or supplier, and the distributor has the right to sell a specific product or service for a specific period of time. In other words, the concept of the right of sale is related to certain periods, specific areas, specific commodities and agency sales. At the same time, the legal relationship of the right of sale is quite complex, involving the legal norms of entrustment and authorization, sale contract, sales agent, intellectual property and infringement, monopoly and unfair competition, and commercial custom. The distribution contract is the contract behavior of the manufacturer or supplier and the agent dealer for their own benefit. It includes the right of purchase and sale of the products of the agent dealer, and the distribution contract is the premise of the contract of sale and purchase and the contract of agency sale. And the sale contract and the agent sale contract are the realization of the distribution contract. Distribution contracts are also one of the main bases for the generation of sales rights. In addition, there are legal basis and articles of association basis for the emergence of the right of sale. In essence, the right of sale mainly embodies the legal relationship of agency, is a kind of agent form of dealers acting on the products of the agent in express way, and has the exclusive attribute and the human nature. The acquisition of the right of sale may be the original acquisition and subsequent acquisition. The so-called original acquisition is the way that the agency dealer obtains the right of sale through the direct authorization of the manufacturer, and the way of subsequent acquisition means that the dealer obtains the right of sale through the higher authority of the agency dealer. Sales rights are classified according to different standards. The content of the right of sale mainly includes the right to purchase a certain range of pricing minimum agency sales tasks sales promotion and advertising product after-sales service and renewal of rights and so on. Agency distributor is the subject of the right of sale, enjoy the right but also fulfill the corresponding obligations. In particular, in the exercise of the right of sale, dealers should be honest, legal, compliance, legitimate, not abuse of the right of sale, otherwise should bear the responsibility for breach of trust. For the protection of the right of sale, a reasonable legal framework is very necessary, mainly reflected in legislative demonstration, contract expectation, judicial confirmation right, at the same time, the corresponding supporting system is indispensable.
【學(xué)位授予單位】:湖南大學(xué)
【學(xué)位級別】:碩士
【學(xué)位授予年份】:2013
【分類號】:D923.6

【參考文獻(xiàn)】

相關(guān)期刊論文 前4條

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