【摘要】：隨著我國經濟體制改革，房地產行業(yè)發(fā)展迅猛，已經成為我國國民經濟的重要支柱。同時，在競爭日益激烈的環(huán)境下，我國的房地產行業(yè)迎來了越來越多的考驗。如今的房地產業(yè)中還存在很多不完善的地方，尤其是當前市場上有些房地產企業(yè)或房地產投資者忽視項目經濟評價工作，項目不進行市場調研，或不做可行性研究經濟評價，為“可行”而研究，失去了項目經濟評價的真實意義。房地產項目經濟評價研究是房地產開發(fā)決策分析過程中的重要步驟，它是房地產開發(fā)項目投資決策的重要依據。正確的投資決策對房地產企業(yè)來說至關重要，因此，越來越多的房地產企業(yè)開始重視項目前期的評價工作。通過對開發(fā)項目的全面分析、論證、各方案比較和評價，從而保證它在技術上可行、環(huán)境上允許、經濟上合理、經濟效益顯著。因此重視房地產開發(fā)項目的經濟評價工作，可以減少投資決策的盲目性，提高房地產企業(yè)的經濟效益和促進城市土地的合理使用，使房地產市場健康發(fā)展和不斷完善。 文章從宏運碧水家園商住小區(qū)項目的實際情況出發(fā)，，將有關項目經濟評價的相關知識運用到該項目的研究工作中。首先就房地產投資項目經濟評價分析的基礎理論和房地產投資項目經濟評價的基本內容進行闡述，緊接著應用房地產經濟評價的理論知識再結合阜新市房地產市場的發(fā)展現狀和整體趨勢，對宏運碧水家園商住小區(qū)投資項目進行實例研究。詳細闡述了當前阜新市房地產市場的狀況，并收集了大量資料，對阜新市的房地產市場進行了預測及分析。并對該項目做出了市場預測、投資估算、資金籌措、財務分析、評價以及敏感性分析以及項目盈虧分析等經濟評價分析的內容，從而判斷該項目開發(fā)的可行性。最后在對宏運碧水家園投資項目認可的同時，也提出了完善房地產投資項目經濟評價分析的建議和展望。
[Abstract]:With the reform of China's economic system, the real estate industry has developed rapidly and has become an important pillar of our national economy. At the same time, in the increasingly competitive environment, China's real estate industry ushered in more and more tests. There are still many imperfections in today's real estate industry, especially in the current market where some real estate enterprises or real estate investors ignore the work of economic evaluation of projects, and projects do not carry out market research or do economic evaluation of feasibility studies. For the sake of "feasible", the research lost the true meaning of the economic evaluation of the project. The study on economic evaluation of real estate projects is an important step in the process of real estate development decision analysis, and it is an important basis for investment decisions of real estate development projects. The correct investment decision is very important to the real estate enterprises, so more and more real estate enterprises begin to attach importance to the pre-project evaluation. Through the comprehensive analysis, demonstration, comparison and evaluation of the development project, it is ensured that it is technically feasible, environmental permitting, reasonable in economy and remarkable in economic benefit. Therefore, attaching importance to the economic evaluation of real estate development projects can reduce the blindness of investment decisions, improve the economic benefits of real estate enterprises and promote the rational use of urban land, and make the real estate market develop healthily and improve continuously. Starting from the actual situation of Hongyun Bishui Home Commercial and Residential area Project, this paper applies the relevant knowledge of project economic evaluation to the research work of this project. First of all, the basic theory of economic evaluation of real estate investment projects and the basic content of economic evaluation of real estate investment projects are expounded. Then applying the theory knowledge of real estate economic evaluation and combining the development status and the overall trend of real estate market in Fuxin, this paper makes a case study on the investment project of Hongyun Bishui home commercial and residential district. This paper expounds the current situation of the real estate market in Fuxin City, collects a lot of data, and forecasts and analyzes the real estate market in Fuxin City. The economic evaluation analysis of the project, such as market forecast, investment estimation, fund raising, financial analysis, evaluation, sensitivity analysis and profit and loss analysis, is made to judge the feasibility of the project development. Finally, the paper gives the suggestion and prospect to perfect the economic evaluation and analysis of real estate investment project while approving the investment project of Hongyun and Blue Water Home.
【學位授予單位】：吉林大學
【學位級別】：碩士
【學位授予年份】：2013
【分類號】：F299.233.4

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