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胡征成:搶抓“磁舊迎芯”中的營銷機會

發(fā)布時間:2018-10-20 08:08
【摘要】:正中國農(nóng)業(yè)銀行湖北三峽分行胡征成2014年11月19日來稿指出,按照央行近期通知要求,從2015年起,在經(jīng)濟(jì)發(fā)達(dá)地區(qū)及重點行業(yè)領(lǐng)域新發(fā)行的、以人民幣為結(jié)算賬戶的銀行卡應(yīng)為芯片卡,各類自助設(shè)施和電子設(shè)備也將逐步實行以芯片卡交易。"磁舊迎芯"已是大勢所趨,對以銀行卡為重要交易載體的個人客戶來說,這是一次重新選擇業(yè)務(wù)辦理銀行的機會,而對銀行業(yè)來說,"磁舊迎芯"可以稱得
[Abstract]:On November 19, 2014, Hu Zhengcheng, a branch of the Agricultural Bank of China, Hubei three Gorges Branch, pointed out that according to the central bank's recent circular requirements, from 2015, new issues will be issued in economically developed areas and in key industries. The bank card with RMB as the settlement account should be the chipcard, all kinds of self-help facilities and electronic equipment will also gradually implement the chipcard transaction. " "the old magnetic core" is the trend of the times. For individual customers who use the bank card as an important trading carrier, it is an opportunity to re-choose the business to deal with the bank. For the banking industry, the "old magnetic core" can be said to be
【分類號】:F832.33

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