發(fā)布時間：2018-02-28 01:42

  本文關鍵詞： 業(yè)務組合 城鎮(zhèn)化 縣域經濟 發(fā)展戰(zhàn)略　出處：《河北工業(yè)大學》2014年碩士論文　論文類型：學位論文

【摘要】：面對當今稍縱即逝的歷史發(fā)展機遇和日趨激烈的市場現(xiàn)狀，要求企業(yè)必須明確戰(zhàn)略定位和發(fā)展目標，制定有效的業(yè)務組合策略，開拓新的戰(zhàn)略發(fā)展思路，才能運籌帷幄，決勝千里。本文以河北建投城鎮(zhèn)化建設開發(fā)有限公司（以下簡稱“建投城鎮(zhèn)化公司”）為主要研究對象，通過對建投城鎮(zhèn)化公司自身條件，所處環(huán)境以及大的趨勢的分析，結合省委、省政府確定的大力發(fā)展縣域經濟和搞大搞強縣城的戰(zhàn)略部署要求，研究探討出適應企業(yè)時代發(fā)展的業(yè)務組合戰(zhàn)略。 建投城鎮(zhèn)化公司作為經省政府批準新設立一家以城鎮(zhèn)化建設和城市基礎設施投資開發(fā)為主的國有企業(yè)，如何實現(xiàn)依托河北建投集團的產業(yè)資源優(yōu)勢，發(fā)揮省級城鎮(zhèn)化建設開發(fā)專業(yè)平臺作用，力爭3--5年打造成為城鎮(zhèn)化建設和城市基礎設施綜合服務商的發(fā)展目標，就要站在城鎮(zhèn)化業(yè)務發(fā)展的全局入手，，按照“以土地一級開發(fā)為主導，以產業(yè)園區(qū)建設為支撐，以商業(yè)地產開發(fā)運營為補充”的業(yè)務組合戰(zhàn)略，采取土地一、二級聯(lián)動開發(fā)模式，通過加大招商引資力度，引入戰(zhàn)略合作伙伴，構建產業(yè)發(fā)展聯(lián)盟，在積極參與并主導城鎮(zhèn)土地綜合整理、基礎設施建設、舊城或棚戶區(qū)改造和安置房建設等一級開發(fā)工作的同時，推動、引導相關產業(yè)落地和聚集，從而促進區(qū)域經濟發(fā)展和提升商業(yè)開發(fā)的投資價值，形成“以產帶城、以城促產”的良性互動商業(yè)發(fā)展模式。
[Abstract]:In the face of the fleeting historical development opportunity and the increasingly fierce market situation, enterprises must define their strategic orientation and development objectives, formulate effective business combination strategies, and open up new strategic development ideas. This article takes Hebei Jiantou urbanization Construction and Development Co., Ltd (hereinafter referred to as "Jiantui urbanization Company") as the main research object, through the analysis of the conditions, the environment and the big trend of the construction and investment urbanization company. In combination with the requirements of the provincial party committee and the provincial government for vigorously developing the county economy and strengthening the county seat, this paper studies and discusses the business combination strategy adapted to the development of the enterprise era. As a state-owned enterprise with the approval of the provincial government to set up a new state-owned enterprise, which is based on urbanization construction and investment in urban infrastructure development, how to realize the advantage of industrial resources relying on Hebei Construction and Investment Group, To give full play to the professional platform of provincial urbanization construction and development, and strive to become the development goal of urbanization construction and integrated urban infrastructure service providers for 3 to 5 years, we must start with the overall development of urbanization business. According to the business combination strategy of "taking the land development as the leading factor, taking the industrial park construction as the support, and taking the commercial real estate development and operation as the supplement", adopting the land first and second level linkage development mode, by increasing the intensity of attracting investment, Introducing strategic partners to build industrial development alliances, while actively participating in and leading the development of urban land consolidation, infrastructure construction, renovation of old cities or shantytowns, and housing construction at the same time, To guide related industries to land and gather, thus to promote regional economic development and enhance the investment value of commercial development, and to form a benign interactive commercial development model of "taking cities with production and promoting production with cities".
【學位授予單位】：河北工業(yè)大學
【學位級別】：碩士
【學位授予年份】：2014
【分類號】：F299.2;F272

【參考文獻】

相關期刊論文 前10條

1 藍海林;李鐵瑛;王成;;中國企業(yè)戰(zhàn)略管理行為的情景嵌入式研究[J];管理學報;2009年01期

2 劉冰;翁文國;彭龍;;基于業(yè)務持續(xù)管理理論的城市系統(tǒng)安全運行規(guī)劃研究[J];城市發(fā)展研究;2013年09期

3 李繼武;李婷;聶力軍;;十八大報告的偉大意義、主要內容解讀[J];安徽電子信息職業(yè)技術學院學報;2013年01期

4 趙曉明;董正信;;河北省縣域經濟發(fā)展層次分析[J];河北經貿大學學報;2008年04期

5 李翠艷;孫文生;張亞梅;盧江;;河北省縣域經濟發(fā)展對策研究[J];經濟論壇;2007年07期

6 閻東彬;;河北省新型城鎮(zhèn)化建設的問題及原因剖析[J];金融教學與研究;2012年01期

7 環(huán)麗慧;李慶華;;基于核心能力的公司業(yè)務組合[J];技術經濟與管理研究;2008年02期

8 鄒志勇;武春友;;企業(yè)集團協(xié)同能力實證研究[J];科技管理研究;2008年10期

9 趙定濤;鄧雅靜;范進;;中國城市發(fā)展模式轉型研究[J];江淮論壇;2013年04期

10 許遠明;歐陽鷺霞;;城鎮(zhèn)化對房地產市場需求的影響——基于我國省際面板數(shù)據(jù)的實證分析[J];建筑經濟;2013年11期

本文編號：1545224