【摘要】：20世紀(jì)90年代后,在汽車產(chǎn)業(yè)全球性擴張和貿(mào)易自由化的趨勢下,跨國汽車公司將各價值環(huán)節(jié)分布到世界各個地區(qū),通過整合各國家的汽車產(chǎn)業(yè),建立起由跨國公司領(lǐng)導(dǎo)的全球汽車工業(yè)價值鏈。隨著國際汽車貿(mào)易的不斷發(fā)展,發(fā)達國家的跨國汽車公司不斷地把非核心的業(yè)務(wù)分離出去。作為其剝離業(yè)務(wù)的承接地,中國汽車產(chǎn)業(yè)正處于勞動密集型的低附加值環(huán)節(jié),而產(chǎn)品研發(fā)、銷售與服務(wù)等高附加值環(huán)節(jié),仍舊被發(fā)達國家控制,所以,中國必須加快產(chǎn)業(yè)升級。 本文通過對中國汽車產(chǎn)業(yè)整車制造、零部件制造、銷售與售后服務(wù)、研發(fā)與設(shè)計以及品牌經(jīng)營等環(huán)節(jié)進行分析,說明應(yīng)該通過自主創(chuàng)新的升級模式來構(gòu)建自己的全球汽車產(chǎn)業(yè)價值鏈,通過逆向外包發(fā)展自己的核心技術(shù),實現(xiàn)產(chǎn)業(yè)升級,徹底擺脫低附加值區(qū)域,獲取更高的利潤與更強的競爭力。 本文首先說明研究背景及問題提出的原因,并闡明論文的研究目的與意義。其次,從驅(qū)動機制、治理模式、產(chǎn)業(yè)升級路徑等方面來說明汽車產(chǎn)業(yè)全球價值鏈的基礎(chǔ)理論。接著,分析了汽車產(chǎn)業(yè)全球價值鏈的現(xiàn)狀,并分析了全球價值鏈中中國汽車產(chǎn)業(yè)各環(huán)節(jié)升級的現(xiàn)狀。然后,通過多個指標(biāo)對中國汽車產(chǎn)業(yè)國際競爭力進行分析,說明其國際競爭力還比較低,必須進一步升級。接著,從合資與自主創(chuàng)新兩種升級模式的角度來分析全球價值鏈中中國汽車產(chǎn)業(yè)的升級路徑,提出可以通過逆向外包方式發(fā)展自己的核心技術(shù)并予以證明。最后,提出全球價值鏈中中國汽車產(chǎn)業(yè)升級的政策建議。
[Abstract]:After the 1990s, under the trend of global expansion and trade liberalization of automobile industry, multinational automobile companies distributed the value links to all parts of the world, and by integrating the automobile industry of various countries, Establish a global automotive industry value chain led by multinational companies. With the continuous development of international auto trade, multinational automobile companies in developed countries continue to separate non-core business. As a place to undertake the divestiture, the Chinese automobile industry is in the labor-intensive low value-added link, and the high value-added links such as product development, sales and service are still controlled by the developed countries, so China must speed up the upgrading of the industry. This paper analyzes the whole vehicle manufacturing, parts manufacturing, sales and after-sales service, R & D and design, and brand management in China's automobile industry. It shows that we should construct our own global automobile industry value chain through independent innovation, develop our core technology through reverse outsourcing, realize industrial upgrading, and get rid of the low added value area completely. To achieve higher profits and stronger competitiveness. This paper first explains the research background and the cause of the problem, and clarifies the purpose and significance of the thesis. Secondly, the basic theory of global value chain of automobile industry is explained from driving mechanism, governance mode, industrial upgrading path and so on. Then, the paper analyzes the current situation of the global value chain of automobile industry, and analyzes the current situation of the upgrading of China's automobile industry in the global value chain. Then, by analyzing the international competitiveness of China's automobile industry, it shows that the international competitiveness of China's automobile industry is still low and must be further upgraded. Then, from the angle of joint venture and independent innovation, this paper analyzes the upgrading path of Chinese automobile industry in global value chain, and puts forward that we can develop our core technology through reverse outsourcing and prove it. Finally, the paper puts forward some policy suggestions on the upgrading of China's automobile industry in the global value chain.
【學(xué)位授予單位】：南京師范大學(xué)
【學(xué)位級別】：碩士
【學(xué)位授予年份】：2014
【分類號】：F426.471

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