發(fā)布時間：2018-02-25 17:25

  本文關鍵詞： 物流企業(yè)聯(lián)盟 合作伙伴 選擇模型　出處：《天津工業(yè)大學》2017年碩士論文　論文類型：學位論文

【摘要】：在我國,經(jīng)濟改革的步伐正逐漸從快捷有效向沉穩(wěn)可持續(xù)的方向發(fā)生轉變,物流企業(yè)需要重新對消費客戶以及物流市場進行深入的剖析,縱觀全局,了解物流市場發(fā)展的外部環(huán)境和新特點,以市場為基礎,為企業(yè)自身重新制定可持續(xù)發(fā)展的戰(zhàn)略。另外,早期物流市場的暴利促使現(xiàn)代物流市場的參與者數(shù)量急劇攀升,市場競爭力驟然加大,為了獲得更多的市場份額,一些競爭者甘愿冒著利潤率下降的危險,降低競爭價格�？墒�,經(jīng)濟全球化的宏觀不僅僅讓國內競爭者數(shù)量提升,國外投資者也紛紛進入國內市場,人才競爭、信息競爭、企業(yè)競爭愈演愈烈,以上這些現(xiàn)狀所帶來的負面影響都不得不讓物流企業(yè)做出新的整合升級。在當前的市場環(huán)境內,任何一個物流企業(yè)想要一家獨大都是不可能的,只有緊靠行業(yè)發(fā)展步伐,尋找合適、正確的合作伙伴,才能實現(xiàn)優(yōu)勢互補。作為現(xiàn)代企業(yè)發(fā)展中一項重要的運營活動,合作伙伴的選擇正確與否將會直接影響企業(yè)自身的發(fā)展。綜合上述原因,本文以物流企業(yè)的聯(lián)盟合作伙伴選擇作為課題展開具體的研究和分析,其目的就是希望通過研究來促進國內相關物流聯(lián)盟合作伙伴選擇的理論體系完善和充實。全文一共分為五個部分展開具體的描述:第一是緒論部分,著重介紹了課題相關的研究背景和理論基礎,及研究的主要內容;第二是理論介紹部分,該部分主要是為后文的研究提供相對應的理論指導意見和基礎;第三和第四部分著重介紹了基于TOPSIS分析方法而來的物流企業(yè)聯(lián)盟合作伙伴選擇指標體系的構建;最后則是針對在聯(lián)盟組成之后,如何才能又好又快地管理好聯(lián)盟,進而促進聯(lián)盟發(fā)展的可持續(xù)性。
[Abstract]:In China, the pace of economic reform is gradually changing from fast and effective to the direction of stability and sustainability. Logistics enterprises need to re-analyze the consumer customers and the logistics market, and take a broad view of the overall situation. Understand the external environment and new characteristics of the logistics market development, based on the market, reformulate the sustainable development strategy for the enterprise itself. In addition, the sudden profits of the early logistics market make the number of participants in the modern logistics market rise sharply. Market competitiveness has suddenly increased, and in order to gain more market share, some competitors are willing to risk falling profit margins and lower competitive prices. However, the macroscopical nature of economic globalization does not only increase the number of domestic competitors. Foreign investors have also entered the domestic market one after another, with talent competition, information competition, and enterprise competition becoming increasingly fierce. The negative effects brought about by the above situation have to make logistics enterprises make a new integration upgrade. In the current market environment, It is impossible for any logistics enterprise to have a dominant company. Only by keeping to the pace of industry development and finding suitable and correct partners can we realize complementary advantages. As an important operational activity in the development of modern enterprises, The choice of partners will directly affect the development of the enterprise itself. For the above reasons, this paper takes the selection of alliance partners of logistics enterprises as the topic to carry out specific research and analysis. The purpose is to improve and enrich the theoretical system of partner selection of domestic logistics alliance through research. The paper is divided into five parts to develop a specific description: the first part is the introduction. This paper mainly introduces the research background and theoretical basis of the subject, and the main contents of the research. The second part is the theoretical introduction part, which mainly provides the corresponding theoretical guidance and foundation for the later research. The third and 4th parts mainly introduce the construction of partner selection index system of logistics enterprise alliance based on TOPSIS analysis method. Finally, it is aimed at how to manage the alliance well and quickly after the alliance is formed. Thus promoting the sustainability of the development of the alliance.
【學位授予單位】：天津工業(yè)大學
【學位級別】：碩士
【學位授予年份】：2017
【分類號】：F259.23

【參考文獻】

相關期刊論文 前10條

1 徐龍閃;于立;;電子商務企業(yè)物流模式淺析[J];科學大眾(科學教育);2014年07期

2 胡冬雪;陳強;;促進我國產學研合作的法律對策研究[J];中國軟科學;2013年02期

3 李國武;李玲玲;;產業(yè)技術創(chuàng)新戰(zhàn)略聯(lián)盟研究綜述[J];科技進步與對策;2012年22期

4 殷群;賈玲艷;;中美日產業(yè)技術創(chuàng)新聯(lián)盟三重驅動分析[J];中國軟科學;2012年09期

5 徐巖;胡斌;;戰(zhàn)略聯(lián)盟競合行為的隨機突變分析與仿真[J];管理學報;2012年05期

6 劉林舟;武博;孫文霞;;產業(yè)技術創(chuàng)新戰(zhàn)略聯(lián)盟穩(wěn)定性發(fā)展模型研究[J];科技進步與對策;2012年06期

7 曹鈺瑤;黃世祥;;基于3G平臺的虛擬物流聯(lián)盟發(fā)展研究[J];中國市場;2012年02期

8 王明琳;徐萌娜;;利他行為的治理機制及效率研究[J];經(jīng)濟學家;2011年12期

9 陳紅梅;;港口煤炭物流集疏運系統(tǒng)協(xié)同管理模式研究[J];山西財經(jīng)大學學報;2011年S3期

10 徐揚;申金升;王傳濤;;物流聯(lián)盟的形成機理與協(xié)作博弈研究[J];交通運輸系統(tǒng)工程與信息;2011年02期

，

本文編號：1534478