旅游紀(jì)念性茶產(chǎn)品包裝設(shè)計理念研究
發(fā)布時間:2018-08-09 08:14
【摘要】:伴隨著我國旅游產(chǎn)業(yè)的不斷發(fā)展,與旅游密切相關(guān)的旅游紀(jì)念品行業(yè)也獲得突飛猛進的發(fā)展,其中旅游紀(jì)念性茶產(chǎn)品的發(fā)展更是如火如荼,但是在茶葉市場發(fā)展的同時,相關(guān)的產(chǎn)品包裝設(shè)計理念并沒有跟上,整個茶產(chǎn)品市場包裝設(shè)計普遍性存在缺陷,與茶葉市場的發(fā)展并不匹配,成為旅游紀(jì)念性茶產(chǎn)品獲得進一步突破的障礙。本文主要就當(dāng)前我國旅游紀(jì)念性茶產(chǎn)品包裝設(shè)計現(xiàn)狀進行分析,并就進行茶產(chǎn)品包裝需要明確的定位以及具體的設(shè)計理念應(yīng)用進行分析,對茶產(chǎn)品包裝設(shè)計進行了深入研究。
[Abstract]:With the continuous development of tourism industry in our country, tourism souvenir industry, which is closely related to tourism, has also been developing by leaps and bounds, among which the development of tourism commemorative tea products is in full swing, but at the same time of the development of tea market, The related product packaging design idea has not kept up with, the whole tea product market packaging design universal existence flaw, does not match with the tea market development, becomes the tourism commemorative tea product obtains the further breakthrough barrier. This paper mainly analyzes the present situation of the packaging design of tourism commemorative tea products in our country, and analyzes the need for clear positioning of tea product packaging and the application of specific design ideas, and makes a deep study on the packaging design of tea products.
【作者單位】: 長春師范大學(xué);吉林建筑大學(xué);
【基金】:2014年長春師范大學(xué)社會科學(xué)基金規(guī)劃立項課題“長白山文化衍生產(chǎn)品的開發(fā)與設(shè)計”之階段性成果,批準(zhǔn)號:長師大社科合字[2014]005號。主持人:劉疆昕
【分類號】:TS272;TB482
本文編號:2173476
[Abstract]:With the continuous development of tourism industry in our country, tourism souvenir industry, which is closely related to tourism, has also been developing by leaps and bounds, among which the development of tourism commemorative tea products is in full swing, but at the same time of the development of tea market, The related product packaging design idea has not kept up with, the whole tea product market packaging design universal existence flaw, does not match with the tea market development, becomes the tourism commemorative tea product obtains the further breakthrough barrier. This paper mainly analyzes the present situation of the packaging design of tourism commemorative tea products in our country, and analyzes the need for clear positioning of tea product packaging and the application of specific design ideas, and makes a deep study on the packaging design of tea products.
【作者單位】: 長春師范大學(xué);吉林建筑大學(xué);
【基金】:2014年長春師范大學(xué)社會科學(xué)基金規(guī)劃立項課題“長白山文化衍生產(chǎn)品的開發(fā)與設(shè)計”之階段性成果,批準(zhǔn)號:長師大社科合字[2014]005號。主持人:劉疆昕
【分類號】:TS272;TB482
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