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報(bào)紙和微博對(duì)山東疫苗事件的報(bào)道框架建構(gòu)比較

發(fā)布時(shí)間:2018-04-09 14:42

  本文選題:報(bào)道框架比較 切入點(diǎn):報(bào)紙 出處:《西南交通大學(xué)》2017年碩士論文


【摘要】:隨著科學(xué)技術(shù)的發(fā)展,世界進(jìn)入烏爾希里·貝克(Ulrich Beck)所言的風(fēng)險(xiǎn)社會(huì)。風(fēng)險(xiǎn)社會(huì)下,突發(fā)性公共衛(wèi)生事件往往是媒體報(bào)道的焦點(diǎn)和重要議題,也時(shí)常能夠引起民眾關(guān)注并形成輿論。2016年3月18日"澎湃新聞"爆出的山東疫苗事件就是一個(gè)大型的突發(fā)性衛(wèi)生公共事件,該事件涉及全國(guó)24個(gè)省市,一經(jīng)爆出就立即引發(fā)傳統(tǒng)媒體和新媒體的關(guān)注。本研究以2016年3月18日爆出的山東疫苗事件為研究對(duì)象,通過(guò)使用內(nèi)容分析法和話語(yǔ)分析法,對(duì)報(bào)紙樣本和微博樣本進(jìn)行報(bào)道框架比較。具體分析框架建構(gòu)的策略、框架構(gòu)建的結(jié)果以及框架形成的原因,以期探究報(bào)紙和微博在山東疫苗事件報(bào)道中框架建構(gòu)的異同。研究發(fā)現(xiàn),報(bào)紙框架屬于政府立場(chǎng)的"事實(shí)發(fā)布與科普應(yīng)對(duì)"框架,微博框架屬于民眾立場(chǎng)的"信息播報(bào)與質(zhì)疑譴責(zé)"框架。在報(bào)紙樣本中,黨報(bào)和都市報(bào)框架趨同,均是以"政府本位"的立場(chǎng)進(jìn)行報(bào)道,"同質(zhì)化"現(xiàn)象十分嚴(yán)重。微博框架屬于多元化話語(yǔ)框架,媒體微博和精英微博力量強(qiáng)大,政務(wù)微博鮮于發(fā)聲。媒體微博多為紙媒的延伸,正反面報(bào)道均有涉及;精英微博發(fā)揚(yáng)質(zhì)疑精神,多"質(zhì)疑與譴責(zé)"?傮w上,報(bào)紙框架和微博框架互相對(duì)立,包括正面和負(fù)面的框架對(duì)立、客觀和主觀的框架對(duì)立、隱性和顯性的框架對(duì)立。
[Abstract]:With the development of science and technology, the world has entered the risk society as described by Ulrich Becker Shiri Baker.In a risky society, sudden public health events are often the focus and important topic of media coverage.The Shandong vaccine incident, which broke out on March 18, 2016, is a large-scale emergency public health event involving 24 provinces and cities across the country.Once the explosion immediately aroused the attention of the traditional media and new media.In this study, the Shandong vaccine event of March 18, 2016, was used to compare the reporting framework between newspaper samples and Weibo samples by using content analysis method and discourse analysis method.This paper analyzes the strategies of frame construction, the results of frame construction and the causes of frame formation, in order to explore the similarities and differences between newspaper and Weibo in the reporting of vaccine incidents in Shandong Province.It is found that the newspaper frame belongs to the framework of "fact publishing and science popularization response" of the government stand, and Weibo frame belongs to the "information broadcast and challenge condemnation" framework of the public position.In the sample of newspaper, the frame of the party newspaper and the city newspaper converge and report on the position of "government standard", the phenomenon of "homogeneity" is very serious.Weibo framework belongs to the pluralistic discourse framework, the media Weibo and the elite Weibo are powerful, and the political affairs Weibo rarely speak out.Media Weibo is the extension of print media, both positive and negative reports are involved; the elite Weibo carry forward the spirit of doubt, more "doubt and condemnation."In general, newspaper frame and Weibo frame are opposite each other, including positive and negative frame opposition, objective and subjective frame opposition, implicit and explicit frame opposition.
【學(xué)位授予單位】:西南交通大學(xué)
【學(xué)位級(jí)別】:碩士
【學(xué)位授予年份】:2017
【分類號(hào)】:G206

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